@import url('https://fonts.googleapis.com/css2?family=Plus+Jakarta+Sans:wght@400;500;600;700;800&display=swap');

/* Rubrofy — sitio público. Fondo claro, negro para texto y bloques
   oscuros, rosado como acento. Colores planos, sin brillos. */
:root {
  --negro: #111014;
  --negro-2: #1c1a20;
  --rosa: #ff4d94;
  --rosa-texto: #c2185b;   /* rosado para texto sobre blanco (5,6:1) */
  --rosa-suave: #ffe3ef;
  --rosa-palido: #fff4f8;
  --gris-fondo: #f4f2f5;
  --linea: #e8e4ea;
  --texto: #111014;
  --texto-2: #57525d;
  --texto-3: #86808c;

  /* nombres que usa registro.html */
  --bg: #ffffff;
  --surface: #ffffff;
  --border: var(--linea);
  --ink: var(--texto);
  --ink-dim: var(--texto-2);
  --ink-faint: var(--texto-3);
  --amber: var(--rosa-texto);
  --coral: #c9302c;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; background: #fff; color: var(--texto); font-family: 'Plus Jakarta Sans', system-ui, sans-serif; line-height: 1.5; -webkit-font-smoothing: antialiased; }
a { color: inherit; text-decoration: none; }
img { display: block; max-width: 100%; height: auto; }
[hidden] { display: none !important; }
.wrap { max-width: 1240px; margin: 0 auto; padding: 0 32px; }

/* --- aviso superior --- */
.aviso { display: block; text-align: center; background: var(--rosa); color: var(--negro); font-weight: 700; font-size: 14px; padding: 11px 16px; }
.aviso:hover { text-decoration: underline; }
.aviso-prueba { font-weight: 500; }
.aviso-prueba b { font-weight: 800; }
.aviso-cta { display: inline-block; margin-left: 8px; background: var(--negro); color: #fff; border-radius: 999px; padding: 3px 12px; font-weight: 700; font-size: 13px; }
.banner-prueba { display: flex; align-items: center; gap: 18px 24px; flex-wrap: wrap; margin: 28px 0 0; padding: 22px 26px; border-radius: 20px; background: var(--negro); color: #fff; text-align: left; }
.banner-prueba:hover .btn { background: #ff6aa7; }
.banner-prueba-tag { background: var(--rosa); color: var(--negro); font-weight: 800; font-size: 15px; border-radius: 999px; padding: 8px 16px; white-space: nowrap; }
.banner-prueba-texto { flex: 1 1 320px; font-size: 16px; line-height: 1.5; color: #cfcad3; }
.banner-prueba-texto b { color: #fff; }
@media (max-width: 600px) { .aviso-cta { display: block; width: max-content; margin: 6px auto 0; } .banner-prueba .btn { width: 100%; } }

/* --- cabecera --- */
header.top { position: sticky; top: 0; z-index: 20; background: #fff; border-bottom: 1px solid var(--linea); }
.topinner { display: flex; align-items: center; justify-content: space-between; gap: 20px; height: 84px; }
.marca, .brand { display: inline-flex; align-items: center; gap: 10px; font-weight: 800; font-size: 26px; letter-spacing: -0.03em; }
.marca img, .brand img { width: 34px; height: 34px; border-radius: 9px; }
nav.links { display: flex; gap: 34px; font-size: 16px; font-weight: 500; }
nav.links a:hover { color: var(--rosa-texto); }
.top-ctas { display: flex; gap: 12px; }

.btn { display: inline-flex; align-items: center; justify-content: center; gap: 8px; min-height: 46px; padding: 0 26px; border-radius: 999px; font-weight: 600; font-size: 15px; border: 1.5px solid transparent; cursor: pointer; transition: background .15s, color .15s, border-color .15s; font-family: inherit; }
.btn-negro, .btn-primary { background: var(--negro); color: var(--rosa); }
.btn-negro:hover, .btn-primary:hover { background: #2a2730; }
.btn-borde, .btn-ghost { background: #fff; color: var(--negro); border-color: var(--negro); }
.btn-borde:hover, .btn-ghost:hover { background: var(--negro); color: #fff; }
.btn-rosa { background: var(--rosa); color: var(--negro); }
.btn-rosa:hover { background: #ff6aa7; }
.btn-xl { min-height: 60px; padding: 0 38px; font-size: 18px; font-weight: 700; border-radius: 14px; }

/* --- hero --- */
.hero { padding: 72px 0 0; text-align: center; overflow: hidden; }
.hero h1 { font-size: clamp(38px, 5.6vw, 72px); line-height: 1.06; font-weight: 500; letter-spacing: -0.035em; margin: 0 auto 22px; max-width: 1080px; }
.hero .lead { font-size: clamp(17px, 1.7vw, 22px); color: var(--texto-2); max-width: 760px; margin: 0 auto 34px; line-height: 1.5; }
.hero-nota { font-size: 14px; color: var(--texto-3); margin: 16px 0 0; }
.hero-captura { margin-top: 56px; position: relative; }
.hero-captura::before { content: ''; position: absolute; left: 0; right: 0; bottom: 0; height: 62%; background: var(--rosa); border-radius: 28px 28px 0 0; }
.captura { position: relative; margin: 0 auto; max-width: 1120px; border-radius: 16px 16px 0 0; overflow: hidden; border: 1px solid #2e2c33; border-bottom: none; background: var(--negro); }
.captura img { width: 100%; }

/* --- frase --- */
.frase { padding: 110px 0 90px; text-align: center; }
.frase p { font-size: clamp(30px, 4.4vw, 58px); font-weight: 500; letter-spacing: -0.03em; line-height: 1.12; margin: 0 auto; max-width: 980px; }
mark { background: var(--rosa); color: var(--negro); padding: 0 .12em; border-radius: 6px; }

/* --- tres tarjetas --- */
.tarjetas { padding: 0 0 40px; }
.tarjetas-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.tarjeta { border-radius: 24px; padding: 30px 30px 32px; display: flex; flex-direction: column; gap: 14px; min-height: 330px; transition: transform .15s; }
.tarjeta:hover { transform: translateY(-3px); }
.t-cab { display: flex; justify-content: space-between; align-items: flex-start; gap: 12px; }
.tarjeta h2 { margin: 0; font-size: 30px; font-weight: 600; letter-spacing: -0.025em; line-height: 1.1; }
.flecha { flex-shrink: 0; width: 46px; height: 46px; border-radius: 50%; display: flex; align-items: center; justify-content: center; font-size: 22px; }
.tarjeta p { margin: 0; font-size: 17px; line-height: 1.5; }
.t-rosa { background: var(--rosa); color: var(--negro); }
.t-rosa .flecha { background: var(--negro); color: var(--rosa); }
.t-negra { background: var(--negro); color: #fff; }
.t-negra p { color: #cfcad3; }
.t-negra p b { color: #fff; }
.t-negra .flecha { background: var(--rosa); color: var(--negro); }
.t-clara { background: var(--rosa-suave); color: var(--negro); }
.t-clara .flecha { background: var(--negro); color: #fff; }
.t-chips { list-style: none; margin: auto 0 0; padding: 0; display: flex; flex-wrap: wrap; gap: 8px; }
.t-chips li { background: #fff; border-radius: 999px; padding: 7px 14px; font-size: 14px; font-weight: 600; }
.t-estados { margin-top: auto; display: flex; flex-direction: column; gap: 8px; align-items: flex-start; }
.t-estados span { font-size: 14px; font-weight: 600; padding: 8px 14px; border-radius: 10px; }
.e-ok { background: #1d3a26; color: #7fe29a; }
.e-prog { background: #3a1a2b; color: var(--rosa); }
.t-graf { margin-top: auto; width: 100%; height: 70px; }

/* --- funciones --- */
.intro-func { padding: 110px 0 30px; }
.titulo-grande { font-size: clamp(36px, 5vw, 64px); font-weight: 500; letter-spacing: -0.035em; line-height: 1.06; margin: 0 0 18px; }
.titulo-medio { font-size: clamp(30px, 3.6vw, 44px); font-weight: 500; letter-spacing: -0.03em; line-height: 1.1; margin: 0 0 14px; }
.bajada { font-size: 19px; color: var(--texto-2); margin: 0; max-width: 720px; }

.func { padding: 50px 0; }
.func-grid { display: grid; grid-template-columns: 0.8fr 1.2fr; gap: 56px; align-items: center; }
.func.inv .func-grid { grid-template-columns: 1.2fr 0.8fr; }
.func.inv .func-txt { order: 2; }
.func-txt h2 { font-size: clamp(30px, 3.4vw, 44px); font-weight: 600; letter-spacing: -0.03em; line-height: 1.1; margin: 0 0 18px; }
.func-txt h2 span { font-weight: 400; color: var(--texto-3); }
.func-txt p { font-size: 17.5px; color: var(--texto-2); line-height: 1.65; margin: 0 0 22px; }
.checks { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: 10px; }
.checks li { position: relative; padding-left: 32px; font-size: 16px; font-weight: 600; }
.checks li::before { content: '✓'; position: absolute; left: 0; top: 1px; width: 22px; height: 22px; border-radius: 50%; background: var(--rosa); color: var(--negro); font-size: 12px; font-weight: 800; display: flex; align-items: center; justify-content: center; }
.func-img { margin: 0; border-radius: 24px; padding: 34px 0 0 34px; overflow: hidden; }
.func.inv .func-img { padding: 34px 34px 0 0; }
.func-img img { border-radius: 12px 0 0 0; border: 1px solid #2e2c33; border-right: none; border-bottom: none; }
.func.inv .func-img img { border-radius: 0 12px 0 0; border: 1px solid #2e2c33; border-left: none; border-bottom: none; margin-left: 0; }
.fondo-rosa { background: var(--rosa-suave); }
.fondo-gris { background: var(--gris-fondo); }
.fondo-negro { background: var(--negro); padding: 34px !important; display: flex; flex-direction: column; gap: 16px; }

.mini-tabla, .mini-barras { background: var(--negro-2); border: 1px solid #2e2c33; border-radius: 14px; padding: 16px 18px; color: #f6f3f7; }
.mt-fila { display: grid; grid-template-columns: 1.6fr 1fr 0.9fr 0.8fr; gap: 10px; font-size: 14px; padding: 10px 0; border-top: 1px solid #2e2c33; font-variant-numeric: tabular-nums; }
.mt-fila span:not(:first-child) { text-align: right; }
.mt-fila span:first-child { display: flex; align-items: center; gap: 8px; min-width: 0; }
.mt-fila span:first-child i { flex-shrink: 0; }
.mini-diag { display: grid; grid-template-columns: 28px 1fr; gap: 12px; background: var(--negro-2); border: 1px solid #2e2c33; border-radius: 14px; padding: 14px 16px; color: #f6f3f7; }
.mini-diag b { display: block; font-size: 14px; line-height: 1.35; }
.mini-diag small { display: block; margin-top: 4px; font-size: 13px; color: #b3adb8; line-height: 1.4; }
.mini-diag em { font-style: normal; font-weight: 700; color: var(--rosa); }
.md-icono { width: 28px; height: 28px; border-radius: 50%; display: grid; place-items: center; background: rgba(232,80,142,0.18); color: var(--rosa); font-weight: 700; }
.mt-cab { border-top: none; padding-top: 0; font-size: 12px; color: #9a94a0; }
.mini-barras p { margin: 0 0 8px; font-size: 13px; color: #9a94a0; }
.mb { display: grid; grid-template-columns: 150px 1fr 48px; gap: 12px; align-items: center; font-size: 14px; padding: 5px 0; }
.mb span { white-space: nowrap; overflow: hidden; text-overflow: ellipsis; font-weight: 700; }
.mb.otro span { font-weight: 400; color: #b3adb8; }
.mb div { height: 12px; background: #2e2c33; border-radius: 0 4px 4px 0; }
.mb div i { display: block; height: 100%; background: var(--rosa); border-radius: 0 4px 4px 0; }
.mb.otro div i { background: #524e59; }
.mb b { text-align: right; font-variant-numeric: tabular-nums; }
.c-ig, .c-meta, .c-g, .c-ai, .c-pay { display: inline-block; width: 12px; height: 12px; border-radius: 4px; flex-shrink: 0; }
.c-ig { background: linear-gradient(135deg, #f9ce34, #ee2a7b 55%, #6228d7); }
.c-meta { background: #3b82f6; }
.c-g { background: linear-gradient(135deg, #34a853 0 50%, #fbbc05 50%); }
.c-ai { background: #d97757; }
.c-pay { background: #8b7cf6; }

.nota-ejemplos { text-align: center; font-size: 13px; color: var(--texto-3); margin: 20px auto 0; }

/* --- conexiones --- */
.conexiones { padding: 56px 0; }
.conexiones ul { list-style: none; margin: 0; padding: 0; display: flex; flex-wrap: wrap; justify-content: center; gap: 14px; }
.conexiones li { display: inline-flex; align-items: center; gap: 10px; border: 1px solid var(--linea); border-radius: 999px; padding: 12px 22px; font-weight: 600; font-size: 16px; }

/* --- franja oscura: la ruta --- */
.oscura { background: var(--negro); color: #fff; padding: 110px 0; }
.oscura .titulo-grande { text-align: center; }
.oscura .bajada { color: #cfcad3; text-align: center; margin: 0 auto 64px; }
.ruta { list-style: none; margin: 0 auto; padding: 0; max-width: 980px; display: flex; flex-direction: column; }
.ruta li { display: grid; grid-template-columns: 90px 1fr; gap: 20px; padding: 30px 0; border-top: 1px solid #2e2c33; }
.ruta li:last-child { border-bottom: 1px solid #2e2c33; }
.num { font-size: 22px; font-weight: 700; color: var(--rosa); padding-top: 6px; }
.ruta h3 { margin: 0 0 6px; font-size: clamp(26px, 3vw, 38px); font-weight: 500; letter-spacing: -0.025em; }
.ruta h3 em { font-style: normal; font-size: 16px; font-weight: 600; color: var(--negro); background: var(--rosa); border-radius: 999px; padding: 3px 12px; margin-left: 10px; vertical-align: middle; }
.ruta p { margin: 0; font-size: 17.5px; color: #cfcad3; }

/* --- rubros --- */
.rubros { padding: 110px 0 60px; text-align: center; }
.rubros .bajada { margin: 0 auto 30px; }
.nichos { list-style: none; margin: 0 auto; padding: 0; display: flex; flex-wrap: wrap; justify-content: center; gap: 10px; max-width: 920px; }
.nichos li { background: var(--gris-fondo); border-radius: 999px; padding: 11px 20px; font-size: 16px; font-weight: 500; }
.nichos li.otro { background: var(--rosa); font-weight: 700; }

/* --- precios --- */
.precios { padding: 90px 0; text-align: center; }
.precios .bajada { margin: 0 auto 48px; }
.planes { display: grid; grid-template-columns: repeat(auto-fit, minmax(280px, 1fr)); gap: 20px; text-align: left; }
.plan { position: relative; background: #fff; border: 1.5px solid var(--linea); border-radius: 24px; padding: 32px 28px; display: flex; flex-direction: column; gap: 16px; }
.plan.destacado { background: var(--negro); color: #fff; border-color: var(--negro); }
.plan.destacado li { color: #cfcad3; }
.plan.destacado .plan-precio span { color: #9a94a0; }
.plan-etiqueta { position: absolute; top: -13px; left: 28px; background: var(--rosa); color: var(--negro); font-size: 13px; font-weight: 700; padding: 4px 12px; border-radius: 999px; }
.plan h3 { margin: 0; font-size: 22px; font-weight: 600; }
.plan-precio { font-size: 44px; font-weight: 700; letter-spacing: -0.03em; }
.plan-precio span { font-size: 16px; font-weight: 500; color: var(--texto-3); letter-spacing: 0; }
.plan ul { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: 10px; flex: 1; }
.plan li { font-size: 15px; color: var(--texto-2); padding-left: 26px; position: relative; line-height: 1.45; }
.plan li::before { content: '✓'; position: absolute; left: 0; color: var(--rosa-texto); font-weight: 800; }
.plan.destacado li::before { color: var(--rosa); }
.planes-cargando { text-align: center; color: var(--texto-3); }
.planes-cargando a { color: var(--rosa-texto); text-decoration: underline; }
.comparar { margin-top: 60px; text-align: left; }
.comparar h3 { font-size: 26px; font-weight: 600; letter-spacing: -0.02em; margin: 0 0 18px; text-align: center; }
.tabla-scroll { overflow-x: auto; border: 1.5px solid var(--linea); border-radius: 20px; }
.tabla-planes { width: 100%; border-collapse: collapse; font-size: 15px; min-width: 560px; }
.tabla-planes th, .tabla-planes td { padding: 14px 20px; border-bottom: 1px solid var(--linea); text-align: center; }
.tabla-planes tbody tr:last-child th, .tabla-planes tbody tr:last-child td { border-bottom: none; }
.tabla-planes thead th { background: var(--gris-fondo); font-weight: 700; }
.tabla-planes tbody th { text-align: left; font-weight: 500; color: var(--texto-2); }
.tabla-planes td.si { color: var(--rosa-texto); font-weight: 800; }
.tabla-planes td.no { color: var(--texto-3); }

/* --- preguntas --- */
.preguntas { padding: 60px 0 110px; }
.faq-grid { display: grid; grid-template-columns: 0.7fr 1.3fr; gap: 56px; align-items: start; }
.faq { display: flex; flex-direction: column; }
.faq details { border-top: 1px solid var(--linea); }
.faq details:last-child { border-bottom: 1px solid var(--linea); }
.faq summary { cursor: pointer; list-style: none; padding: 22px 40px 22px 0; font-weight: 600; font-size: 18px; position: relative; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: '+'; position: absolute; right: 4px; top: 50%; transform: translateY(-50%); width: 30px; height: 30px; border-radius: 50%; background: var(--gris-fondo); display: flex; align-items: center; justify-content: center; font-size: 20px; font-weight: 500; }
.faq details[open] summary::after { content: '−'; background: var(--rosa); }
.faq details p { margin: 0 0 22px; color: var(--texto-2); font-size: 16.5px; line-height: 1.65; max-width: 680px; }

/* --- CTA --- */
.cta { padding: 0 0 100px; }
.cta-caja { background: var(--rosa); border-radius: 32px; padding: 80px 32px; text-align: center; }
.cta-caja h2 { font-size: clamp(32px, 4.4vw, 56px); font-weight: 500; letter-spacing: -0.035em; line-height: 1.08; margin: 0 0 16px; }
.cta-caja p { font-size: 19px; margin: 0 0 32px; }

/* --- pie --- */
.pie { background: var(--negro); color: #fff; padding: 64px 0 32px; }
.pie-grid { display: grid; grid-template-columns: 2fr 1fr 1fr; gap: 40px; }
.pie .marca { color: #fff; }
.pie-marca p { color: #9a94a0; max-width: 340px; margin: 14px 0 0; font-size: 15px; }
.pie-col { display: flex; flex-direction: column; gap: 10px; font-size: 15px; }
.pie-col b { color: var(--rosa); font-size: 14px; margin-bottom: 4px; }
.pie-col a { color: #cfcad3; }
.pie-col a:hover { color: #fff; }
.pie-fin { margin-top: 48px; padding-top: 24px; border-top: 1px solid #2e2c33; font-size: 14px; color: #9a94a0; }

/* --- responsive --- */
@media (max-width: 1060px) {
  nav.links { gap: 22px; font-size: 15px; }
  .func-grid, .func.inv .func-grid { grid-template-columns: 1fr; gap: 28px; }
  .func.inv .func-txt { order: 0; }
  .func.inv .func-img { padding: 34px 0 0 34px; }
  .func.inv .func-img img { border-radius: 12px 0 0 0; border: 1px solid #2e2c33; border-right: none; border-bottom: none; }
  .tarjetas-grid { grid-template-columns: 1fr; }
  .tarjeta { min-height: 0; }
  .faq-grid { grid-template-columns: 1fr; gap: 20px; }
}
@media (max-width: 820px) {
  nav.links { display: none; }
}
@media (max-width: 600px) {
  .wrap { padding: 0 16px; }
  .aviso { font-size: 13px; }
  .topinner { height: 68px; }
  .marca, .brand { font-size: 22px; }
  .top-ctas .btn-borde { display: none; }
  .btn { min-height: 42px; padding: 0 18px; }
  .btn-xl { width: 100%; }
  .hero { padding-top: 44px; }
  .hero-captura { margin-top: 36px; }
  .hero-captura::before { border-radius: 18px 18px 0 0; }
  .captura { border-radius: 10px 10px 0 0; }
  .frase { padding: 70px 0 50px; }
  .tarjeta { padding: 24px; border-radius: 20px; }
  .tarjeta h2 { font-size: 26px; }
  .intro-func, .rubros { padding-top: 70px; }
  .func-img { padding: 20px 0 0 20px; border-radius: 18px; }
  .func.inv .func-img { padding: 20px 0 0 20px; }
  .fondo-negro { padding: 18px !important; }
  .mt-fila { grid-template-columns: 1.4fr 1fr 0.8fr; font-size: 13px; }
  .mt-fila span:nth-child(3) { display: none; }
  .mb { grid-template-columns: 110px 1fr 44px; font-size: 13px; }
  .oscura { padding: 70px 0; }
  .ruta li { grid-template-columns: 1fr; gap: 6px; }
  .ruta h3 em { display: inline-block; margin: 6px 0 0; }
  .precios { padding: 70px 0; }
  .cta-caja { padding: 56px 20px; border-radius: 22px; }
  .pie-grid { grid-template-columns: 1fr 1fr; }
  .pie-marca { grid-column: 1 / -1; }
}

/* --- registro (registro.html) --- */
.registro-card form { display: flex; flex-direction: column; gap: 14px; }
.registro-card input:focus, .registro-card textarea:focus { outline: 2px solid var(--rosa); outline-offset: -1px; }
.registro-card .acepto { flex-direction: row; align-items: flex-start; gap: 10px; font-size: 13px; color: var(--texto-2); }
.registro-card .acepto input { width: 18px; height: 18px; margin: 1px 0 0; padding: 0; accent-color: var(--rosa); flex-shrink: 0; }
.registro-card .acepto a, .pie-fin a { text-decoration: underline; }

/* --- páginas legales --- */
.legal { max-width: 780px; padding-top: 48px; padding-bottom: 90px; }
.legal h1 { font-size: clamp(34px, 5vw, 52px); font-weight: 500; letter-spacing: -0.03em; line-height: 1.08; margin: 10px 0 6px; }
.legal-fecha { color: var(--texto-3); font-size: 14px; margin: 0 0 30px; }
.legal-nav { font-size: 14px; color: var(--texto-3); margin: 0; }
.legal-nav a { color: var(--texto-2); text-decoration: underline; }
.legal h2 { font-size: 22px; font-weight: 600; letter-spacing: -0.015em; margin: 36px 0 10px; }
.legal p, .legal li { font-size: 16.5px; line-height: 1.7; color: var(--texto-2); }
.legal ul, .legal ol { padding-left: 22px; }
.legal li { margin-bottom: 6px; }
.legal b { color: var(--texto); }
.legal a { color: var(--rosa-texto); text-decoration: underline; }
.legal code { font-size: 14px; background: var(--gris-fondo); padding: 1px 6px; border-radius: 5px; }
.registro-card label > span { display: inline-flex; align-items: center; }
.comparar h3 { display: flex; align-items: center; justify-content: center; }

/* --- fotos: dueño y rubros --- */
.intro-grid { display: grid; grid-template-columns: 1fr 1.1fr; gap: 48px; align-items: center; }
.intro-foto { margin: 0; border-radius: 24px; overflow: hidden; position: relative; }
.intro-foto::after { content: ''; position: absolute; inset: auto 0 0 0; height: 10px; background: var(--rosa); }
.intro-foto img { width: 100%; aspect-ratio: 3 / 2; object-fit: cover; }
.rubros-grid { list-style: none; margin: 34px 0 0; padding: 0; display: grid; grid-template-columns: repeat(4, 1fr); gap: 14px; text-align: left; }
.rubro { position: relative; border-radius: 20px; overflow: hidden; aspect-ratio: 4 / 5; background: var(--gris-fondo); }
.rubro img { width: 100%; height: 100%; object-fit: cover; transition: transform .4s; }
.rubro:hover img { transform: scale(1.04); }
.rubro > span { position: absolute; left: 12px; bottom: 12px; background: #fff; color: var(--negro); font-weight: 700; font-size: 14px; padding: 7px 14px; border-radius: 999px; }
.rubro-otro { background: var(--rosa); }
.rubro-otro a { position: absolute; inset: 0; padding: 24px; display: flex; flex-direction: column; gap: 10px; color: var(--negro); }
.rubro-otro b { font-size: 30px; font-weight: 600; letter-spacing: -0.02em; line-height: 1.1; }
.rubro-otro span { font-size: 15px; line-height: 1.45; }
.rubro-otro em { margin-top: auto; font-style: normal; font-weight: 700; font-size: 15px; }
.rubro-otro:hover { background: #ff6aa7; }
.nota-fotos { font-size: 12px; color: var(--texto-3); margin: 14px 0 0; }
@media (max-width: 1060px) { .intro-grid { grid-template-columns: 1fr; gap: 28px; } .rubros-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 600px) { .rubros-grid { gap: 10px; } .rubro > span { font-size: 12px; padding: 5px 10px; left: 8px; bottom: 8px; } .rubro-otro a { padding: 16px; } .rubro-otro b { font-size: 22px; } .rubro-otro span { font-size: 13px; } }

/* --- orden según lo que el cliente quiere ver: problema → cómo → qué recibe → por qué --- */
.centrado { text-align: center; margin-left: auto; margin-right: auto; }
.bajada.centrado { max-width: 760px; }

/* 2. problema */
.problema { padding: 110px 0 40px; }
.problema .titulo-grande { font-size: clamp(32px, 4.2vw, 54px); }
.dolores { list-style: none; margin: 26px 0; padding: 0; display: flex; flex-direction: column; gap: 14px; }
.dolores li { position: relative; padding-left: 34px; font-size: 17.5px; color: var(--texto-2); line-height: 1.5; }
.dolores li b { color: var(--texto); }
.dolores li::before { content: '✕'; position: absolute; left: 0; top: 2px; width: 22px; height: 22px; border-radius: 50%; background: var(--gris-fondo); color: var(--texto-3); font-size: 11px; font-weight: 800; display: flex; align-items: center; justify-content: center; }
.problema .bajada { color: var(--texto); font-weight: 600; }

/* 3. cómo funciona */
.tarjetas { padding: 80px 0 40px; }
.tarjetas .titulo-medio { margin-bottom: 30px; }
.tarjeta h3 { margin: 0; font-size: 28px; font-weight: 600; letter-spacing: -0.025em; line-height: 1.12; display: flex; align-items: center; gap: 12px; }
.t-num { flex-shrink: 0; width: 38px; height: 38px; border-radius: 50%; display: inline-flex; align-items: center; justify-content: center; font-size: 18px; font-weight: 800; background: var(--negro); color: var(--rosa); }
.t-negra .t-num { background: var(--rosa); color: var(--negro); }

/* 4. qué recibes */
.recibes { padding: 90px 0; }
.recibes-grid { display: grid; grid-template-columns: 1.05fr 0.95fr; gap: 56px; align-items: center; }
.recibes .checks li { font-weight: 500; color: var(--texto-2); }
.recibes .checks li b { color: var(--texto); }
.func-txt .recibes-formatos { margin: 22px 0 0; font-size: 16px; }
.pieza-demo { background: var(--negro); color: #fff; border-radius: 24px; padding: 22px; display: grid; grid-template-columns: 0.8fr 1.2fr; gap: 18px; box-shadow: 0 24px 60px -30px rgba(17, 16, 20, 0.5); }
.pd-media { position: relative; border-radius: 14px; min-height: 320px; background: linear-gradient(160deg, #7a2150, #2a1622 70%); display: flex; align-items: flex-end; padding: 16px; }
.pd-media b { font-size: 24px; line-height: 1.05; letter-spacing: -0.02em; }
.pd-formato { position: absolute; top: 12px; left: 12px; background: var(--rosa); color: var(--negro); font-size: 12px; font-weight: 800; border-radius: 999px; padding: 3px 10px; }
.pd-cuerpo { display: flex; flex-direction: column; gap: 10px; min-width: 0; }
.pd-gancho { margin: 0; font-size: 15px; font-weight: 700; border-left: 3px solid var(--rosa); padding-left: 10px; line-height: 1.35; }
.pd-gancho span { display: block; font-size: 10.5px; font-weight: 700; letter-spacing: .06em; text-transform: uppercase; color: var(--rosa); margin-bottom: 3px; }
.pd-texto { margin: 0; font-size: 13.5px; color: #d9d4dc; line-height: 1.5; }
.pd-tags { display: flex; flex-wrap: wrap; gap: 5px; }
.pd-tags span { font-size: 11.5px; color: #8fb8ff; background: rgba(143, 184, 255, 0.12); border-radius: 999px; padding: 2px 9px; }
.pd-idea { margin: 0; font-size: 12.5px; color: #b8b2bd; border-left: 2px solid #3a3740; padding-left: 9px; }
.pd-idea b { color: #fff; }
.pd-pie { display: flex; align-items: center; gap: 8px; font-size: 12.5px; color: #cfcad3; }
.pd-voz { background: #1f3b2a; color: #6ee7a0; font-weight: 800; font-size: 12px; border-radius: 999px; padding: 3px 10px; white-space: nowrap; }
.pd-acciones { display: flex; gap: 8px; margin-top: auto; }
.pd-acciones span { font-size: 13px; font-weight: 700; border: 1px solid #3a3740; border-radius: 10px; padding: 8px 14px; }
.pd-acciones .pd-ok { background: var(--rosa); color: var(--negro); border-color: var(--rosa); }

/* 5. diferencias */
.difs { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px; }
.dif { background: var(--negro-2); border: 1px solid #2e2c33; border-radius: 20px; padding: 26px; display: flex; flex-direction: column; gap: 10px; }
.dif-grande { grid-column: span 2; background: linear-gradient(135deg, #2a1622, var(--negro-2) 60%); border-color: #5a2743; }
.dif-tag { align-self: flex-start; font-size: 12px; font-weight: 800; letter-spacing: .04em; text-transform: uppercase; color: var(--negro); background: var(--rosa); border-radius: 999px; padding: 4px 12px; }
.dif h3 { margin: 4px 0 0; font-size: 22px; font-weight: 600; letter-spacing: -0.02em; line-height: 1.2; }
.dif-grande h3 { font-size: clamp(24px, 2.6vw, 32px); }
.dif p { margin: 0; font-size: 15.5px; color: #cfcad3; line-height: 1.6; }
.dif p b { color: #fff; }
.dif-voz { display: flex; flex-wrap: wrap; gap: 10px; align-items: center; margin-top: 6px; }
.dif-voz .pd-voz { font-size: 15px; padding: 6px 14px; }
.dif-voz-mal { font-size: 13px; color: #f3a9a9; background: rgba(201, 48, 44, 0.16); border-radius: 999px; padding: 6px 14px; }

/* 7. todo lo que incluye */
.intro-func { padding: 90px 0 10px; }

/* 8. compara */
.compara { padding: 80px 0 20px; }
.compara-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; margin-top: 34px; }
.compara-col { border-radius: 24px; padding: 30px; }
.compara-col h3 { margin: 0 0 16px; font-size: 24px; font-weight: 600; letter-spacing: -0.02em; }
.compara-col ul { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: 14px; }
.compara-col li { position: relative; padding-left: 32px; font-size: 16.5px; line-height: 1.5; }
.compara-col li::before { position: absolute; left: 0; top: 1px; width: 22px; height: 22px; border-radius: 50%; font-size: 11px; font-weight: 800; display: flex; align-items: center; justify-content: center; }
.compara-antes { background: var(--gris-fondo); color: var(--texto-2); }
.compara-antes b { color: var(--texto); }
.compara-antes li::before { content: '✕'; background: #fff; color: var(--texto-3); }
.compara-con { background: var(--negro); color: #cfcad3; }
.compara-con h3, .compara-con b { color: #fff; }
.compara-con li::before { content: '✓'; background: var(--rosa); color: var(--negro); }

@media (max-width: 1060px) {
  .recibes-grid { grid-template-columns: 1fr; gap: 32px; }
  .difs { grid-template-columns: 1fr 1fr; }
}
@media (max-width: 700px) {
  .problema { padding: 70px 0 20px; }
  .tarjetas, .recibes { padding: 56px 0 30px; }
  .pieza-demo { grid-template-columns: 1fr; }
  .pd-media { min-height: 200px; }
  .difs, .compara-grid { grid-template-columns: 1fr; }
  .dif-grande { grid-column: auto; }
  .tarjeta h3 { font-size: 24px; }
}
.plan-anual { display: block; font-size: 13px; font-weight: 500; letter-spacing: 0; color: #9a94a0; margin-top: 4px; }

/* Meta Ads y Competencia: "Próximamente" hasta que Meta apruebe la app */
.pronto { display: inline-block; margin: 0 0 10px; font-size: 12px; font-weight: 700; letter-spacing: .04em; text-transform: uppercase; color: var(--rosa-texto); background: rgba(255,77,148,0.12); border-radius: 999px; padding: 4px 12px; }
.conexiones .pronto { margin: 0; font-size: 10.5px; padding: 2px 8px; }
.pronto-osc { align-self: flex-start; margin: 0; color: var(--rosa); background: rgba(255,77,148,0.16); }
.pronto-td { color: var(--rosa-texto); font-weight: 700; font-size: 13px; }